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Blog

Infotainment in Health Communication: Benefits, Drawbacks, and Importance

8/16/2024

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Infotainment in health communication: benefits, drawbacks, and importance. An image grid shows a video game player, a podcaster, someone streaming an online video, a social media influencer filming a video, a person scrolling on Instagram, an artist illustrating a graphic novel, and a cameraman filming outdoors.
New media has led to the rise of infotainment use in our media delivery landscape. Infotainment (also known as entertainment education or edutainment) refers to media content that uses entertainment methods to spread information. Its purpose is to educate audiences on a variety of topics in an enjoyable form that is more engaging than traditional instructional methods. Information is presented to audiences in a way that is easy to understand through storytelling, humor, visuals, and dramatic methods that maintain viewer interest. This style can be seen in television, documentaries, video games, podcasts, online videos, social media, graphic novels, and other various media.

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Debunking Diabetes Myths: Separating Fact from Fiction

8/7/2024

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Debunking diabetes myths: separating fact from fiction
Diabetes Mellitus (DM) is one of the top 10 causes of death globally, according to the World Health Organization (WHO). In the United States alone, there were an estimated 38.4 million people diagnosed with DM among all ages in 2021. Over time, there has been an increased risk for DM incidence due to the number of fast food chains, economic strain, and ability to receive healthcare.

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Beyond the Burn: 3 Populations Left Behind in the Skin Cancer and Sunscreen Conversation

7/21/2024

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Summer has officially begun, and unfortunately, so has the yearly crusade against my favorite skincare product, sunscreen. TikTok has been buzzing with new and old myths alike—drinking water prevents sunburns, sunscreen causes skin cancer, sunscreen contains endocrine disruptors, sunscreen is responsible for Vitamin D deficiency, and more. I know I can’t be the only one who spit out my water after hearing that first one, but sadly, even the most outrageous misinformation does harm.

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From Fear to Action: How to Communicate Climate Change Effectively

7/17/2024

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Climate change and its impacts are some of the biggest environmental, health, and societal issues our society is facing today. Our environment is experiencing more natural disasters such as heat waves, floods, and other increased extreme weather events. The environmental damage impacts public health in the form of access to safe drinking water, clean air, adequate and healthy food supply, safe shelter, and resources.

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Resources for Equity and Inclusion in Health Communication

7/10/2024

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Cultural and linguistic competence in health communication is a must. Public health professionals must ensure that the health information, advice and guidance we provide recognizes and accounts for diversity in culture and language within target audiences. This is true when engaging with communities, cross-sector partners, and fellow professionals.

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