Cultural and linguistic competence in health communication is a must. Public health professionals must ensure that the health information, advice and guidance we provide recognizes and accounts for diversity in culture and language within target audiences. This is true when engaging with communities, cross-sector partners, and fellow professionals.
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Finding, understanding, and using health information (health literacy) is essential to positive health outcomes and the ability to make healthy choices. Adequate health literacy can help prevent health complications and better manage them when they arise. Health literacy is an important aspect of people successfully navigating the health space and for communicators to effectively engage or educate their audiences.
The Let’s Talk Public Health #HealthComm Toolbox provides free tools and resources for public health students, professionals, organizations, and brands to strategically plan and implement health communication.
Meet Me at the Intersection of Branding & Poetry - 12 Resources for Public Health Organizations3/21/2018 
If my health-related brand were a poem, what would it say? What emotions would it invoke? I had this thought while reading poetry during my morning commute. I was (pun-intended) at the intersection of poetry and branding.
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