Looking for a new public health podcast to add to your list? Look no further.
Digital Health
1. For the latest in health technology innovation
Publisher: Dan Kendall / Part of the Health Podcast Network
Title: Digital Health Today Avg. Episode Length: 25 minutes Description: This podcast features the insights, experience and knowledge of health tech innovators from around the world. Website: https://digitalhealthtoday.com/podcast/dan-kendall/
0 Comments
Who is Gen Z?
According to Pew Research Center, Gen Z was born from 1997 to 2012, making them (in 2019) 7 to 22 years old. Gen Z makes up 23% of the U.S. population--that’s over 68 million Americans. Almost half (46%) of Gen Zers are racial/ethnic minorities (one in four are Hispanic), making this generation the most diverse yet.
Gen Z grew up during the age of mobile broadband and WiFi technology, mobile devices, mobile applications, and social media. While other generations (i.e., Baby Boomers, Gen X, and Millennials) had to adapt to these innovative technologies, platforms, and methods of accessing the internet, for Gen Z, these innovations were native. As such, Gen Z is accustomed to constant connectivity and the ability to access entertainment and information on-demand. Gen Z grew up during the Great Recession of 2008, which has made them more financially conservative. Additionally, Gen Zers have been all too familiar with gun violence, making them the most likely generation to report experiencing poor mental health and seeking treatment and therapy. Welcome to Let's Talk Public Health!
The new year brings us into a new decade, and with that, comes a new set of Healthy People objectives. It may surprise you to know that health communication is a topic area covered by Healthy People. In 2010, 13 “Health Communication and Health Information Technology” goals were included for Healthy People 2020, each with at least one objective (for a total of 25 measurable objectives):
Welcome to Let's Talk Public Health!
Tis the season for many things: cold temperatures, the holiday rush, and, of course, one of the largest annual gatherings of public health professionals (the American Public Health Association Annual Meeting). The theme for this year’s annual meeting was: “Creating the Healthiest Nation: For science. For action. For health." In order for us to achieve this goal, we must take time to understand the nation’s people. Who are they? Where are they? What is their current health status? Which social determinants of health are impacting them? What barriers to healthy living and quality of life are they facing? What are their health-related knowledge, attitudes, beliefs, and behaviors? And so on. While there is a good deal of research on past generations, the literature on the newly coined “Gen Z” (those people currently ages 7-22) is limited, but growing. This fall, we aim to understand Gen Z -- their attitudes and beliefs around health and how they seek and interact with health information. Engaging Gen Z, the first generation of “digital natives,” will require public health organizations and brands to be up with the latest trends in digital content marketing. We’ll be talking about that as well. Stay tuned for our series on Gen Z + Health. Best, Monique Thornton, MPH 
What is The Disaster Diaries of Rhyane Jane?
It’s the first media production of Let’s Talk Public Health, and we’re absolutely and completely excited about it. The Disaster Diaries of Rhyane Jane (DDRJ) is an edutainment web series that includes:
Welcome to Let's Talk Public Health!
It’s back-to-school time, and this month, we’re focusing on entertainment education (or edutainment). How can we share health information and conduct health education in an environment where people are bombarded with 4,000 to 10,000 ads each day? How do we grasp their attention? How do we get people engaged in the conversation? One idea: We entertain them. We meet them with messages in the shows and movies they are watching, the literature and content they are reading, and the podcasts and other audio to which they are listening. We do what corporations and commercial businesses have been doing for years: product placement.
You following me? I'm talking about incorporating health messages and behaviors into the dialogue and plot lines of popular fictional stories about characters people are invested in or can easily get invested in. How can we do this? Stay tuned. We've got some great content in store for you this month, including:
Best, Monique Thornton, MPH  Part of health communication is working with unexpected, non-traditional partners to share health messages in innovative and engaging ways. The “Outbreak: Epidemics in a Connected World” exhibit at the Smithsonian National Museum of Natural History is just that. This novel exhibit communicates about infectious disease outbreaks to the public using interactive multimedia and gamification.
Welcome to Let's Talk Public Health!
The digital space is evolving. That means that we, as public health communication professionals, need to evolve too. Keeping up with new developments and advances in technology will be key in maximizing our reach to our target audiences. The Tech + Health Comm blog post for June discusses voice technology and how health-related brands/organizations can optimize for voice search. If you haven't already, also check out the previous Tech + Health Comm post on virtual reality, augmented reality, and 360-degree content. These technologies are still burgeoning. As they advance and as new features and uses emerge, so do potential opportunities to reach target audiences with public health content. Let's not miss out! Thanks for visiting the site. I hope you come back soon. Better yet, become a contributor. There are lots of things to discuss! Best, Monique Thornton, MPH 
Why do you need to optimize for voice search?
Because, voice assistants and other voice search-enabled mobile applications are available on most electronic devices, including smartphones, tablets, laptops, desktops, smart speakers, smart TVs, wearables and even cars. And by 2020, 30 to 50% of all searches will occur via voice. 
Have you seen the commercials? Celebrities and influencers are using virtual reality devices to watch movies and play games.
There’s no escaping it. VR is the future. |
Archives
May 2020
Categories
All
|
RSS Feed
Explore
Connect
© 2021 Let's Talk Public Health, LLC. All rights reserved. | View our Privacy policy | Terms of service | Disclaimer.