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Blog

Edutainment Edition - Women's Stroke Awareness in FOX's 9-1-1

5/19/2018

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Image background via YouTube
FOX's 9-1-1 is a procedural drama series that follows the lives of police officers, firefighters, paramedics, dispatchers and other first responders in Los Angeles. Given that the show covers medical and other emergencies, there are several edutaining moments in each episode. For Stroke Awareness Month, we're highlighting this clip. 

When first responders arrive on the scene of a domestic dispute, they separate the husband and wife and assess the situation and injuries. They think this is a routine incident, until the husband brings something to their attention: His wife is not British.

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A Fresh Dialogue: Using Spoken Word for Public Health

4/20/2018

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Have you thought about using spoken word to discuss public health topics. You are not alone. Here are two examples, one from social media and one from primetime television. 

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CDC's Zombie Preparedness - A Great Example of Edutainment and Integrated Marketing Communications

12/10/2017

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If you're ready for a zombie apocalypse, then you're ready for any emergency. emergency.cdc.gov

Preparedness 101: Zombie Apocalypse

This case study reviews the Centers for Disease Control and Prevention (CDC)'s Zombie Preparedness, an example of a national public health edutainment campaign.
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What started off with a blog post in 2011, has turned into an ongoing campaign to engage Americans around the importance of public health preparedness. There are now posters, shirts, a graphic novella, attendance at zombie-themed races and comic book conventions, video contests and partnerships with zombie genre franchises and authors.

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