Let’s Talk Public Health Launches #SunSafeNoShade Campaign to Address Sunscreen Misinformation

In a proactive effort to combat rising cases of skin cancer and the spread of misinformation about sunscreen, Let’s Talk Public Health is proud to announce the launch of the #SunSafeNoShade campaign. This campaign is designed to inform and empower individuals to protect their skin from harmful UV rays, regardless of the season or weather.

Skin cancer, the most common cancer in the US, can largely be prevented with proper sun safety behaviors. The #SunSafeNoShade campaign speaks to the general population, as well as key sub-groups with low rates of sunscreen use, including young adults, people of color/people with darker skin tones, and men. By leveraging social media memes, the campaign challenges sun safety myths and misconceptions in a humorous and playful way.

Get Involved
You can support the #SunSafeNoShade campaign by downloading the social media toolkit to share the messages with your online audiences and modeling sun-safe habits within your communities. Together, we can reduce risks associated with sun exposure and promote a future with fewer skin cancer cases and deaths.